Distribution search fair in Belgium. "New Wines from Spain"

The NEW WINES FROM SPAIN trade fair is being held in Belgium for the second time (with the format described below). It is a promotional action, part of the numerous actions supported under the General Wine Plan for Belgium 2006, which consists of a presentation in Belgium of new Spanish wineries which have no representation in the Belgian market. The wineries must produce wines that are characteristic of the current range of Spanish quality wines that will appeal to importers and other representatives from the Belgian wine trade who are invited to this exhibition.

Participation in this exhibition will allow exporters to increase the possibility of finding a distributor in the Belgian market and to make commercial contacts for exporting their wines.

The ‘New Wines from Spain’ slogan has been chosen to appeal to Belgian professionals from the sector who already appreciate Spanish wines. It is presented in English for the sake of broadening its appeal in conjunction with the rest of the direct promotional activities being carried out for Spanish wines at the global level and via www.winesfromspain.com.

Importers, distributors, direct buyers, retailers and boutique traders as well as journalists, sommeliers and chefs will all be invited to the fair by personal invitation and advertisements in the trade press.