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The Spanish consulting firm specializing in franchises, Tormo & Asociados, has received the award for the most influential brand this year in the area of franchises at the Andes Business and Franchises Fair (FANYF) that took place in Bogota, Colombia, the company reported.
The award also recognizes the internationalization strategy undertaken by the firm a decade ago, through which it has “become the leading consultancy firm specializing in franchises in Latin America”.
This strategy has two objectives, the company says. “First, to provide support to Spanish businesses in their international projection, facilitating access to the different markets in which Tormo & Asociados is present. Second, it seeks to consolidate the Tormo & Asociados brand outside of our country and to make a profit in each of the countries in which it operates”.
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